I am a Marketing Strategy and Analytics Consultant based in New York City with an MBA in Business Analytics from Pace University’s Lubin School of Business and a dual Bachelor’s degree in Marketing and International Business. My academic background combines business strategy, marketing, and advanced data analysis, allowing me to approach business challenges from both analytical and strategic perspectives.

My work focuses on helping entrepreneurs, organizations, and public programs grow through data-driven decision making. I specialize in translating complex data into actionable marketing strategies, combining market research, digital marketing, and business analytics to support sustainable growth.

Currently, I support programs serving 500+ entrepreneurs annually, providing consulting, marketing strategy, and analytics through initiatives such as the Restaurant 311 Program and Restaurant Academy in New York City.

Some of my key achievements include:

• Growing Restaurant 311 participation from 88 to 150 businesses annually

• Developing the Restaurant Academy program, generating 250 participants and 600+ leads

• Leading digital marketing strategies that produced measurable improvements in conversion rates and engagement

I am proficient in Python, Tableau, R, SPSS, Qualtrics, Google Analytics, and Excel, along with marketing platforms such as Mailchimp, Klaviyo, Shopify, Wix, and Google Ads.

I am trilingual in Spanish, English, and French, which allows me to collaborate effectively with diverse entrepreneurs and international teams.

My work sits at the intersection of analytics, marketing strategy, and entrepreneurship, where I focus on helping organizations make smarter, data-informed decisions that drive measurable business impact.