SilkCut Underwear
Position: Marketing Director
Key Functions: Digital marketing strategy, website design, content creation, data analysis, and branding.
Key Achievements:
Orchestrated successful email marketing campaigns with an average of 40% open rate and click-through rate of 5% on an email list of 28k.
Conducted market research to analyze customer data and derive insights for crafting future marketing campaigns.
Created and managed the 2023 Black Friday campaign, increasing the conversion rate by 115% compared to the previous year.
Led the digital strategy and positioning of the brand during 2023, acquiring an average of 86 customers per month and increasing the conversion rate by 75% compared to the previous year.
Optimized inventory management by accurately forecasting reorder quantities and tracking stock levels using advanced Microsoft Excel tools, ensuring seamless operations and minimizing stockouts.
My Approach
Using customer data to predict customer behavior
80% ROI
Using data analytics to know customer trends, your return on investment can increase by up to 80%.
Data enlightens
Learn what’s best works for your company using analyzing customer data.
Email Marketing
Explore a curated collection of our past work, where imagination meets strategy. Each project reflects our drive to deliver thoughtful, effective solutions.
Branding
Explore a curated collection of our past work, where imagination meets strategy. Each project reflects our drive to deliver thoughtful, effective solutions.
Website Design
Designed and Launched a fully functioning e-commerce website with more than 40 products and 4-10 variations per product.